RED in the media - big news site

[Florin Andrei]

OK, you guys made it on Digg's frontpage:

http://digg.com/hardware/RED_s_Digital_Still_and_Motion_Camera_System_now_o fficial

It's a news site, mostly for tech news. It's got a lot of users - in the millions probably. A lot of them are techies of some sort.
What that means is, you just got a lot of potential customers for the low-end Scarlet, or at least people who just became aware that the product exists.

PS: yeah, a lot of the comments on that page are stupid. Remember, those people are not video professionals.

[Florin Andrei]

And now CNET:

http://news.cnet.com/8301-13580_3-10097678-39.html

Well, one thing is sure: by now, every gadget-loving nerd in this country (and, no doubt, many other countries) has heard of RED. Good job.

[Tim Sutherland]

I love how RED doesn't have to spend too much money advertising, just word of mouth and these sites are spreading the word incredibly well.