reservation holders

[beatniq]

1) How many are there? Do we know?

2) Do we know of anyone who has changed their mind?

...just curious

[Steve Gibby]

1) How many are there? Do we know?

2) Do we know of anyone who has changed their mind?

...just curious

1) No...

2) No...

[beatniq]

hmm... damn

the reason i ask is because i haven't seen anyone with a higher number than me, but i'm not on here all that much...

[Roberto B]

they're heeeeeere..

[Steve Gibby]

hmm... damn

the reason i ask is because i haven't seen anyone with a higher number than me, but i'm not on here all that much...

I believe the reservation number system was capped at around 1,500, and then beyond that RED went to a straight ordering system that doesn't use reservation numbers. The total number of cameras that have been reserved and ordered has never been publicized by RED to my knowledge. An educated guess on my part would be that several thousand RED One cameras have been reserved and ordered. The exact number? Only RED knows...

[Eirik Tyrihjel]

There was one guy who had to cancel (due to some reason beside loosing faith in the camera), I believe he came back on the boards and spoke very nicely of how he was treated by RED and that he got his deposit back quickly.

There were almost 1500 reservation holders pre-NAB this year, I can only guess as to what the number is up to now, taking into concidderation how RED overwhelmed everyone at NAB...

[beatniq]

I believe the reservation number system was capped at around 1,500, and then beyond that RED went to a straight ordering system that doesn't use reservation numbers. The total number of cameras that have been reserved and ordered has never been publicized by RED to my knowledge.

thanks, if you're right about that number then I guess I made it in just under the wire...

[Costelloe Michael]

Eirik,

There was also quite a few people like myself who missed getting into the 1500 and had to wait for it to open up again. In the Uk we were still working mainly in S16mm for TV drama and low budget commercials and S35 for features and better funded commercials. The pushing of HDCam and Varicam from a production budget pov and the adoption of 35mm lense adaptors for TV work lead us to look alsewhere for better solutions... unfortunately not early enough. Damn! I just hope this year fly's by come on 2008!

Mike C

[Jonathan L. Bowen]

I ordered a week after NAB I think, but it had absolutely nothing to do with that. It was just a matter of being new to the industry, hadn't heard of the RED before, knew I wanted to shoot digital because that's what I've always done, but never been satisfied with the quality of most affordable cameras, so then when I read more about the RED (hehe) I was blown away and just as excited as everyone else here. So I put down an order only about a week after first hearing of the camera. My friend put down an order three weeks later or so.

As such I would imagine I'm somewhere like around 2,000 or maybe 2,200, who knows, I guess if I was lucky I could be 1,800. I'm just personally hoping to have it sometime by like March or April 2008, if that isn't unrealistic, we'll see.

[dvpixl]

and then beyond that RED went to a straight ordering system that doesn't use reservation numbers.


Sorry if it's already posted but I wouldn't know exactly how to find this out, if I place an order now, would I have to put down the entire amount?

[Jannard]

If you place an order now, we require a 10% deposit. There are just about 2000 orders total to date.

Jim

[tj williams]

Really.... I'm super shocked. with lines around the tent, I woulda thought more like 4,000 I guess lotsa lookers?

I'm sure thats what most people thought if not more. This is another example of honest communication that the other HD and HD+ camera mfgs should sure learn from!!!!!

I think MBA programs in the future will study the RED development phenom. as an example of how honest communication with the adopters, and a process, to hear and consider implementing their ideas, produces not only a great product but also a very loyal user base.

[dvpixl]

that is surprising... and 10%.... thanks Jim.

[Jonathan L. Bowen]

Oh sweet, so if I ordered a few months ago I could be like number 1,800 or so instead of 2,500 or higher. I thought at first I might be as high as like 3,000, so if I'm anywhere in the first 2,000 that really isn't bad.

I'm thinking of placing another order later this summer, we'll see, but I definitely need the prime lens set and when they announce the 50-150mm for sale I'd like to have that on order no doubt. I may or may not go ahead and order an additional camera body, another battery kit, and one or two more hard drives. I haven't decided yet.

[Matthew Rogers]

Humm, only around 2,000 orders is a little surprising.... Makes me feel better though, knowing that I'm further down the list than I thought (I was under the impression that I was 2500+) Well, once a proven workflow comes out, there will be plenty more cameras sold.

Matthew

[Michael Hastings]

Really.... I'm super shocked. with lines around the tent, I woulda thought more like 4,000 I guess lotsa lookers?

I'm sure thats what most people thought if not more. This is another example of honest communication that the other HD and HD+ camera mfgs should sure learn from!!!!!

I think you would have had 4000 or more if there wasn't already a six months to a year backlog with the first 1500. Since the backlog was so long but production would be very ramped up by the time they get to the end of the preorders, I think a lot of people just figured they may as well wait and order once it is established. In other words, it may take six months to get the first 1500 out the door but numbers 1500-2000 will probably be only a month or so, so if you wait until those are about to deliver to order it might only be another month or so to get it, but they would have the peace of mind of seeing all those cameras in action. If RED had had 5000 REDONEs sitting in a warehouse ready to ship on April 18 I think they could have sold every one of them.

Also remember, new orders don't get the $2500 bonus that us res holders get.

[Steve Gibby]

If you place an order now, we require a 10% deposit. There are just about 2000 orders total to date.

Jim

I'm curious Jim, is that "about 2000" number the grand total of the reservations + orders after the reservations system was closed, or is that just the number of orders since the close of the reservation system? In other words, should the 1,500 reservations be added to that "about 2000" number to make a grand total of around 3,500, or is "about 2000" the overall total of reservations and orders?

[Blair S. Paulsen]

In terms of motivating 3rd party developers to support various aspects of production and post unique to the RedOne (and to some degree SI, Dalsa, etc) it does matter how many camera owners will make up their market.

[Jochen Schmidt-Hambrock]

That was my estimate (2000 cameras) after Jim published the first delivery estimate. It came to about 200 camera deliveries / month + he said all orders should be fullfilled in spring ( =10 month).

Anyway, Jim´s post ended speculation I guess.

What´s more interesting: At what number do we have a 4K camera market saturation?

Jochen

[Antoine Fabi]

2000 is really good considering it is a totally new concept/new company.

...but wait after some good movies are publicly released...

I think there is a lot of people that can't (or dont want to) take the risk to buy before the camera gains general credibility.

If things goes in the right way, and with possible future RED 4K projectors etc...it might establish itself as an affordable new high-end standard.

[Steve Sherrick]

Actually, that number is pretty good isn't it? Not to knock Sony, but I remember reading in another thread that they haven't sold nearly as many 900 and 950 cameras as Red is projected to sell and considering it's not even on the market yet, I think that's really good. I think the numbers for Red are solid and will grow once it hits the streets. Anyone at NAB this year knows there were a lot of eyeballs on that booth, and some of it may have been curiosity but I witnessed a lot of people who had their sights on getting one.

Steve

[hyperfocal]

The May 2007 issue of "Below The Line" has a wrap-up article about NAB. The following is a quote about Red:

"By the end of the show, the total number of cameras on order topped 3,500..."

I'm assuming they got it wrong.

http://www.btlnews.com/frontpages/view?id=433

[number6]

Could "orders" mean that multiple camera deposits done at once be construed as one "order?"

[laguun]

2000 orders. that makes RED ONE probably the best sold single model cinema-camera of the recent 20 years. impressive.

just for comparision:
- Sony has some 35.000 units of HDCAM in the field, however delivered over a period of 7 years.
- Succesful HDV-Camcorders (HVX, Z1 etc) sell several thousand units per month and country.
- For 35mm Cameras i sadly only have blurry figures, but indications are that they are in the lower mid-houndreds/year.

[Steve Gibby]

The May 2007 issue of "Below The Line" has a wrap-up article about NAB. The following is a quote about Red:

"By the end of the show, the total number of cameras on order topped 3,500..."

I'm assuming they got it wrong.

http://www.btlnews.com/frontpages/view?id=433

It's possible that the semantics of the words "reservations" and "orders" are being confused here. See my post #17 of this thread. If 1,500 reservations are added to 2,000 orders (taken after reservation period ended), that total is around 3,500 as I noted. If I'm correct on that, and when Jim posted "orders" on this thread he meant just that, orders taken since the reservation period closed, then Below the Line had the overall figure correct - 3,500. Jim hasn't clarified what he meant, but even if the overall total is around 2,000, IMO that's an impressive initial sales number for RED One. If the overall sales total is 3,500, even more impressive.

[Jay A. Kelley]

The numbers should mean nothing to us as we have no way to quantify their value. What is a good number? What is a low one? This is based on a profit/loss situation, not just hitting a number itself. Jim's business model may be constructed in such a way as to have very little profit on the body, but considerable profit elsewhere.

I'm just guessing here, and that is what I suggest we avoid (Unless you're just bored and looking for something to talk about, then by all means continue!).

Just look at the over-all impact, which is huge.

Jim and RED are going to do fine.. In fact better than fine. You can take that to the bank.. I have no doubt they will.

:)

Jay