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Steve Gibby
08-15-2007, 06:05 PM
As you guys know, Ken Corben and I are now production partners. Both of us make our livings as professional producers/directors/cinematographers. We just received some great news – one of our projects in development has been greenlighted – in other words funded. We’re under NDA on the details of the project, but when we can we’ll release some information on it.

The greenlighting of our project will require us to put nearly all of our time and personal bandwidth into some intense pre-production immediately, and then to launch into the initial phase of field production. We have no way around that, and we had no control over the timing of the greenlighting for the project.

The end result of this is that we have to reschedule LART several weeks later to October. Having the LART tests then doesn’t really impact the value of the tests to the RED community, other than anticipation, since it will happen long before the majority of the RED cameras ship. We’ll post the projected dates for LART when we decide on them. We’re really disappointed about having to do that, but as working professionals we think the members of the RED community will understand. I’ve spent nearly two years on RED forums contributing insight into the motion media industry, tech suggestions for RED adopters, and connecting the dots for RED community members. Ken has also spent a lot of time contributing to the RED community. I think you guys know there is no way we would reschedule LART and disappoint the RED community if there was any other solution for us. There isn’t. We’re working professionals and we need to work on a schedule that is dictated by greenlighting of projects, and the resultant delivery dates to our distribution entities.

This delay has absolutely nothing to do with the delivery schedule of the first RED cameras. The latest word from RED is that serial numbers 1-50 will deliver by the end of this month – and the end of this month is only 16 days away. Our greenlighted project will be using my RED #8 and a few other RED cameras in that first batch of cameras to deliver. In view of that, you can definitely expect to see some posts from us about our RED camera usage impressions on this forum between when the cameras deliver and when we have the LART in October. Those posts will be in-field, on-location insights that many of you will definitely find useful and interesting. We’ll be using a wide range of setups, lenses, and equipment so our feedback should help all of you as you plan your own future projects with RED One systems.

If you think about it, there is also a cool upside to our necessary push of the LART to October. RED has said that the first batch of shipping cameras will be limited in features, but will be quickly upgraded thereafter. If most of the operational firmware for the cameras has been upgraded by October, then the breadth and validity of the LART testing will be exponentially increased – in other words the testing by the LART team would be able to produce a lot more usable data and impressions.

I want to extend my thanks to the LART team for their commitment to be on the team, and invite them to stay aboard for the October testing. I believe my announcement today is early enough to have pre-dated the purchase of any airline tickets and hotel reservations by team members. If not, I’d ask the team members to contact me and Ken via PM or email so we can talk about their situation. I’d like to thank the membership of RED User for their contribution to the LART meals fund. We have those funds escrowed away in an account for use for LART meals in October.

I’ve spent hundreds of hours of my own time establishing and managing the LART testing, and so has Ken. We’re really disappointed to have to push LART, but as I’ve explained above it is absolutely necessary at this point. I think you know we’d do anything to keep from disappointing you guys and we’ve always gone out of our way to help and advise everyone here. We think the October LART sessions will be even better than the sessions we would have had in September, and we are also committed to posting some real helpful on-location usage impressions of RED One that will be very helpful to all of you as we wait for LART.

Elijah Kelley
08-15-2007, 06:14 PM
Thanks Gibby,

Your advice, suggestions and database of RED topics have definitely helped me over the past few months (though I sit back in the cut on the forum of REDUSER.) Glad your project is lit and I'm sure you'll be just as diligent (within reason) to extend to us your knowledge garnished through field experience with the RED ONE. Look forward to your post and hope you'll have continued success.

Gavin Greenwalt
08-15-2007, 06:43 PM
You gotta do what you gotta do.

No worries.

Jeff Kilgroe
08-15-2007, 07:12 PM
Congrats on the funding of your other project. I'm still looking forward to LART if/when it does happen.

Frank Weeks
08-15-2007, 07:20 PM
Business is business. Best of luck on your project.

Your contribution has been huge and I know it will continue.

When you get your Red send a few video teasers if you get a little time off.

Thanks
Frank

Häakon
08-15-2007, 07:41 PM
You've got all of our support, Gibby.

See you in October - I may have a RED to contribute by then as well! (cross my fingers)

Finner
08-15-2007, 07:43 PM
Thats good news to me. I am swamped right now and don't think I could have made the Sept test

Andrew Benz
08-15-2007, 07:53 PM
You've got all of our support, Gibby.

See you in October

Same here, no problem. Congrats on your good news and we all look forward to the "in the field tests".

Cheers to Gibby and Ken!:gun:

Paul Hazlett
08-15-2007, 07:56 PM
go on with your bad self Gibster! I can wait for the LART

and now....the lart. heheh, I have been wanting to do that...

Mark Thorpe
08-15-2007, 09:27 PM
Great news Gibby,
Well done, give that Mullen chappie a run for his money!

Congrats,
Mark.

Michael Schrengohst
08-15-2007, 09:59 PM
That is cool that the project will be shot with RED. More fuel for the fire.
Interesting sidenote. A crane op on our shoot today was asking about my HVX. He also operates cam. I said mine was for sale in Jan pending the
acquisition of my new camera. "Oh what are you getting" he asked, I said "Red, of course." A blank stare come over him and he chuckled - "good luck, I would not be so anxious to sell your HVX." He He He I chuckled back under my breath.

Alex Wengert
08-15-2007, 10:26 PM
So, one time in Red camp.....

Casey Green
08-15-2007, 10:38 PM
no worries Gib, I'm still on board, and as with others, this may in fact help with scheduling conflicts.

oh, and congrats on the greenlight. kick some tail on your project.

So, it looks like "The Hunt for Red in October" was some excellent foreshadowing.

Looking forward to ROctoberFest. now we need beer. :)

Craig Bowman
08-16-2007, 02:39 AM
Stuff happens, so no worries. I'll have my Red in October, so I guess I'll find out first hand.

Edmund Boyle
08-16-2007, 03:41 AM
Congrats guys on the project. Bills have to be paid too. Still looking forward to LART results later on.

This maybe an opportunity for any glitches or feature requests to be discovered in the first model's shipped over a longer period of time when used in the field. Updates and bugs if any could then be ironed out before LART test.

Aways an Optimist!

S. Um
08-16-2007, 06:40 AM
Congratulations on the greenlight Gibby!

I would consider using a brand new camera in the field a form of testing. We look forward to getting your feedback on the performance.

Steven Parker
08-16-2007, 11:21 AM
Best of luck Gibby & Ken!

Was really looking forward to LART, but actually, a real-world shooting situation will probably be more informative...

Knock 'em dead, fellas!:gun:

Kevin Halverson
08-16-2007, 11:28 AM
A big congratulations on getting the green light for your project!

Steve Gibby
08-16-2007, 11:35 AM
Thanks for the kind words, encouragement, and understanding guys...it is much appreciated...

We're really stoked to be plugging RED One cameras into a high-level production of our own! Whenever possible, keeping NDA and location security in mind, we'll post some of our impressions of the camera.

Julian Banos
08-16-2007, 01:02 PM
We would love to hear about how the production goes, without risking your NDA. This could be like the pre-LART for a proyect.

This could be really informative as well. Good luck with the film!

Corrado Silveri
08-16-2007, 01:30 PM
No problem at all, Steve.

And good luck for your project.

Btw, I can't wait to read your very first impressions on the #8...

Corrado.

MikeCurtis
08-16-2007, 02:46 PM
Well, durn. Sorry you're delayed, but I fully understand and support your business needs, and I hope the other project goes swimmingly well for you.

I'm still looking forward to reporting on how it all turns out and hosting whatever you'll share (that doesn't kill me with the bandwidth bill!)

But bidness first - no complaints from me on that, I know how it is.

May your project roll smoothly down to the martini shot.

Jim Arthurs
08-16-2007, 03:03 PM
Delayed?

Then I want my L.A.R.T. snack money donation back.

Just joking.

Zakaree Sandberg
08-16-2007, 04:26 PM
Delayed?

Then I want my L.A.R.T. snack money donation back.

Just joking.

its gone.. its going to their film project:) jk

Steve Gibby
08-16-2007, 06:19 PM
LOL...!

Thanks again to everyone who contributed to the food fund...it is is safely tucked away in a bank account for use in October. It will only be used for LART meals...

Jim Arthurs
08-16-2007, 06:52 PM
Oh go ahead... buy a spare RED LCD and cables with the money... I don't care.

Champe Barton
08-16-2007, 06:59 PM
No problem here. I should be getting my Red in October so the timing's pretty good for me. Good luck with your project and I'm sure we're all looking forward to hearing about whatever it is you can share.

Champe

jbeale
08-16-2007, 11:25 PM
In all honesty, this should make the LART all the more valuable when it does happen. Probably many of us have been in the situation of evaluating a brand new piece of gear we've never seen, doing some days of intensive testing and publishing some results, only to find out afterwards that some menu setting was "A" when it should have been "B" and most of what we found is suspect as a result. Actually using the camera for a while puts you in a much better position to test it. For example you probably know right away if it isn't acting "right" and a setting is off somewhere.

Paolo Tinari
08-17-2007, 12:20 AM
I'm happy for you been greenlighted. It's good karma to me.

I Bloom
08-17-2007, 02:58 PM
That is cool that the project will be shot with RED. More fuel for the fire.
Interesting sidenote. A crane op on our shoot today was asking about my HVX. He also operates cam. I said mine was for sale in Jan pending the
acquisition of my new camera. "Oh what are you getting" he asked, I said "Red, of course." A blank stare come over him and he chuckled - "good luck, I would not be so anxious to sell your HVX." He He He I chuckled back under my breath.

Well, to be honest, and this really has nothing to do with RED, but if you have established income and clients from the HVX then don't sell it unless you determine that its not making any money to still have it around or if you think you can take the money from selling it and invest wisely in something else that will yield some revenue. In other words you should wait one or two quarters after you buy your new setup, go back over your records and determine if its wise to get rid of it. Long live RED and all that, but don't bite off your nose despite your face man, recognize and minimize your risks, especially after you dig a deep whole in your pocket.

Just some friendly advice, take it or leave it.

IBloom

Blair S. Paulsen
08-17-2007, 09:37 PM
Don't take this the wrong way but I am impressed that anyone, even someone with Gibby & Ken's credentials got a major project funded using the RedOne. Taking off my fanboy hat for a minute this is not the kind of risk taking the money folks typically sign off on.

The documented success of this project has the capacity to provide tremendous ammo for the rest of us in working over producers - camera tests may make all of us swoon but a completed project with no problems is gold.

I look forward to the LART and just hope I am available on the new dates, I really would love to meet you all.

Peace - Blair

Greg Voevodsky
08-17-2007, 11:38 PM
Not to cause trouble, but could there be a NEW OR PRE LART done with some one with one of the other first 50 cameras? Congrats to Gibby and Ken...

But could someone else in the first 50 step up for some professional tests for the rest of us to make some financial decisions? My camera #217 comes in October which doesn't leave much time... as well as a few other people would like to see RED put through some professional tests and posted.

So who is up to the challenge? RED holders 1-50? I'd bring my 2 nikon zoom lenses that those of us on a budget want to see compared to the RED zooms, and hopefully some Panavision zooms... we may need a new thread... BEFORE OCTOBER! RED SEPTEMBER - I'm in with Nikon 17-35mm and 80-200mm.

Stephen Williams
08-18-2007, 04:46 AM
and hopefully some Panavision zooms... we may need a new thread... BEFORE OCTOBER! RED SEPTEMBER - I'm in with Nikon 17-35mm and 80-200mm.

Hi Greg,

Panavision zooms won't fit until somebody makes a PV lens mount for Red.

Stephen

Steve Gibby
08-18-2007, 07:19 AM
Greg,

There will undoubtedly be many of the first camera holders that will post their impressions of their cameras in real-world field use. It won't be structured tests, but that kind of feedback and opinions of the images generated should be really helpful to the members here.

Also, the upside of the slightly-delayed testing that I mentioned: the first cameras won't have a lot of their eventual features enabled, but they should have many more features enabled by October.

This is specifically a LART forum that was created for posts about the LART tests. If you're trying to recruit 1-50 camera holders for another non-LART testing session that you want to hold, I think you should do it on another forum, perhaps "Off Topic". Better yet, IMO as mentioned above, the posted field impressions of the early camera holders should be of a help to others, keeping in mind the limited features of the first cameras, then we can hold LART with cameras that have a lot more features enabled.

Me and Ken are going to take a lot of time out of our greenlit production schedule to hold LART in October. IMO it will be worth waiting for because of increased capability of the cameras, the studio facilities we'll be testing at, and the quality of the team we've assembled.

Andrew Benz
08-18-2007, 11:25 AM
Greg,
Me and Ken are going to take a lot of time out of our greenlit production schedule to hold LART in October. IMO it will be worth waiting for because of increased capability of the cameras, the studio facilities we'll be testing at, and the quality of the team we've assembled.

...and I still cannot wait.:construction: I just wish I had my RED to shoot it.:)

Jarred Land
08-19-2007, 12:08 AM
Hi Greg,

Panavision zooms won't fit until somebody makes a PV lens mount for Red.

Stephen

Wanted is shooting with all Panavision lenses...

Daniel Gourley
08-19-2007, 12:30 AM
Wanted is shooting with all Panavision lenses...

YOU TEASE!!!!!!:w00t:

Gavin Greenwalt
08-19-2007, 01:53 PM
Gibby since the testing is no longer RED dependant on scheduling will it be possible to somewhat arbitrarily choose a weekend in october.

It's easy for me to set aside time and clear my schedule if I know in advance, it's exponentially more difficult to try and hold all weekends open or flexible.

Steve Gibby
08-19-2007, 05:09 PM
Gibby since the testing is no longer RED dependant on scheduling will it be possible to somewhat arbitrarily choose a weekend in october.

It's easy for me to set aside time and clear my schedule if I know in advance, it's exponentially more difficult to try and hold all weekends open or flexible.

Absolutely...we haven't set the dates yet, but I would guess it will he somewhere in the middle of October. I'll get you more info via PM when I can...

Shawn Nelson
08-20-2007, 10:48 PM
I'm still super excited about LART! I hope the delay will allow it to be even better with increased opportunities for even more in-depth testing.

Jeff Kilgroe
08-21-2007, 07:25 AM
That's what I'm thinking for LART. More camera abilities to test... I'm more anxious for it now than before the reschedule announcement. LART should be a bit more focused... People will be out there using the cameras in real-world environments for over a month before. That should help give a better perspective in deciding which tests to perform.

Casey Green
08-21-2007, 11:34 AM
Yes, and hopefully Audio will be fully enabled by then too.

Brook Willard
08-21-2007, 06:48 PM
Still looking forward to it... now I'll just be looking forward to it for longer!