For Those of You Who Missed RED at NAB...An Overview...

[Meryem Ersoz]

People seem to be enjoying this little write-up of the NAB RED event, so I thought that I'd give it its own thread, instead of burying it in Miltos'. Most of the media coverage seemed to be stills and video, so I tried to put together something less fragmentary, a narrative version of events that would let the reader feel like they were eavesdropping on the event itself.

http://www.dvinfo.net/article/misc/science_n_technology/red-digital-cinema-the-nab-2010-event.html

...best free event in Vegas!...

[Luca Immesi]

People seem to be enjoying this little write-up of the NAB RED event, so I thought that I'd give it its own thread, instead of burying it in Miltos'. Most of the media coverage seemed to be stills and video, so I tried to put together something less fragmentary, a narrative version of events that would let the reader feel like they were eavesdropping on the event itself.

http://www.dvinfo.net/article/misc/science_n_technology/red-digital-cinema-the-nab-2010-event.html

...best free event in Vegas!...
Nice article.Thanks.

[Carl Dieker]

Excellent summary Meryem!

[Mitch Martinez]

this really is great. thanks

[Brian F Kobylarz]

People seem to be enjoying this little write-up of the NAB RED event, so I thought that I'd give it its own thread, instead of burying it in Miltos'. Most of the media coverage seemed to be stills and video, so I tried to put together something less fragmentary, a narrative version of events that would let the reader feel like they were eavesdropping on the event itself.

http://www.dvinfo.net/article/misc/science_n_technology/red-digital-cinema-the-nab-2010-event.html

...best free event in Vegas!...


Meryem - had not noticed this thread when I was replying on another thread that linked to the same article. My attempt at a cut & paste between two threads:



Possible correction in order?

--------------------------------------------------------------------------------

Quote:
Originally Posted by Meryem Ersoz
Hi Miltos - here is my overview of new developments, based on info gleaned at the RED user event, hope it helps.

http://www.dvinfo.net/article/misc/s...010-event.html

{EDIT: My response:}

Overall, a very good overview - but I need to differ with one statement:

Quoting from the article: "RED’s competition has started releasing 4K cameras, with the Arri Alexa and a Sony 4K announcement."

Oops - In reallity, the Alexa should not be referred to as a 4K camera.
I spent quite a bit of time in the ARRI booth at the show examining Alexa. The ARRI reps continually referred to the Alexa as a 2K camera - never as 4K. While the sensor starts out with a Super 35 CMOS Bayer sensor at 3.5K, the highest possible resolution output is uncompressed 2K to an external recorder. Using the internal SxS cards, you are working with 1080p.

Repeat; the maximum resolution you can record with Alexa is 2K.

Now, don't get me wrong - the Alexa looks like an excellent tool. Being able to record 2K to an outboard recorder of my choice is a feature that has real value. And working with ProRes files immediately after shooting has advantages when working with certain clients.

It all depends on what the job requirements are. 2K (and even standard HD) is all that is required for many projects. Just like there is one market for Scarlet and another for EPIC, there is a market for Alexa. It is a beautifully designed piece of gear - and certainly has a role to play.

Never-the-less, it is important to ensure that misinformation is kept to a minimum - IMHO, the article should be revised.

[David Rasberry]

Thanks for the article Meryem. Concise and informative.

[Elsie N]

A very good read.

[Eirik Tyrihjel]

The BEST NAB RED report I have seen, by far! This should be sticky, at least for a while. I will read it once more, even slower later, great!

[Brian Kaz]

Great write up. But I'm a little disappointed with the continued snubbing of Sony Vegas around here even though it can already do multiple layers of native R3D, 4.5k, new color science with FLUT, all in a 64bit environment. A shame. :(

[Meryem Ersoz]

Great write up. But I'm a little disappointed with the continued snubbing of Sony Vegas around here even though it can already do multiple layers of native R3D, 4.5k, new color science with FLUT™, all in a 64bit environment. A shame. :(

"snubbing" seems like rather strong language. This is an open forum and anyone can write up and post links to their RED-related interests. All it really takes is four or five hours of your free time...

[Jean-Charles Wolfarth]

Great article, thanks !

[Ethan Lane]

fingers crossed for Apple to get with the program. CS5 is so tempting...