Lol. I agree. I spent a lot of time with 400A's and D600's on my shoulder in the late 90's/early 00's. The BMD camera's just seem so consumerish in their design. Kinda like what Vitec did about five years ago(Vitec was worse, though. It all looked like Fisher-Price). I've laid my hands on one, and they are solid. WAY more than I imagined just looking at it, but they still look like they were designed by someone who had never actually touched a real camera, just looked at pictures and tried to translate it to a much less expensive consumer version. I mean, why is the ND turret knob so small and skinny? And the VF looks like it would snap the first time you grabbed it and made an adjustment in a hurry.