A thought popped into my head.
If running Red and building these very cool cameras, and forcing the pace of this technology forward and sparking what some say is a cinema camera revolution gained you 0 dollars. None at all, meaning you never were or would be paid & also assuming you had no need for money (not because you had huge volumes of it but because it was baseless and worthless in this dream world... I mean thought experiment)
Would you still do it for the pure exhilaration of invention and knowing that your making peoples lives better through your efforts?