For me this is my living - shooting/renting gear. Some of you see this only from the perspective of hobbiests, so of course when you hear the matter discussed as a business you get offended - "NO! It's ART! Go shoot something and post it on Vimeo!" I am not talking about my abilities as a cinematographer when I say I want my Epic to be worth more per rental day, than a camera costing 1/4 the price, just a few months after I bought it. My discussion here has nothing to do with art or talent.
A 34 K investment is not an art thing. How hard is that to grasp!?