REDRAY 4K the Post-Modern Blu-Ray!!!

Joseph Hutson · 04-10-2008, 10:53 PM

Has anybody noticed Jim's talk abut 4K delivery, and his commitment to 4K?

What good is shooting anything else besides movies, unless the clients SEE it in 4K? The answer IS...REDRAY 4K.

Just when Sony has won the format war, another will kick off. 4K on an optical disk looks like a near future.

I just found this on the US Trademarks...

Word Mark REDRAY 4K
Goods and Services IC 009. US 021 023 026 036 038. G & S: Optical and magneto-optical disc players and recorders for audio, video and computer data; blank optical and magneto-optical discs, pre-recorded optical and magneto-optical discs featuring music, text data, still images and motion pictures; televisions; video cameras; digital still cameras; computers; digital satellite broadcasting systems, namely receivers, transmitters and antennas for satellite broadcasting; video game machines for use with televisions; cinematographic machines and apparatus with digital versatile disc functions, namely camcorders with digital versatile disc functions; digital versatile disc players; digital versatile disc recorders; digital cameras with digital versatile disc functions; car navigation systems with digital versatile disc functions; blank digital versatile discs for recording and reproducing audio, video audiovisual, textual, multimedia, photographic and pictorial content and recording and executing computer programs and data; television and video monitors; projection screens
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 77392308
Filing Date February 8, 2008
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) Red.com, Inc. CORPORATION WASHINGTON P.O. Box 1389 Eastsound WASHINGTON 98245
Attorney of Record Janet Robertson Kaufman
Type of Mark TRADEMARK
Register PRINCIPAL

What do you guys think?

This is another trademark...

Word Mark 4K REDPLAY
Goods and Services IC 009. US 021 023 026 036 038. G & S: Optical and magneto-optical disc players and recorders for audio, video and computer data; blank optical and magneto-optical discs, pre-recorded optical and magneto-optical discs featuring music, text data, still images and motion pictures; televisions; video cameras; digital still cameras; computers; digital satellite broadcasting systems, namely receivers, transmitters and antennas for satellite broadcasting; video game machines for use with televisions; cinematographic machines and apparatus with digital versatile disc functions, namely camcorders with digital versatile disc functions; digital versatile disc players; digital versatile disc recorders; digital cameras with digital versatile disc functions; car navigation systems with digital versatile disc functions; blank digital versatile discs for recording and reproducing audio, video audiovisual, textual, multimedia, photographic and pictorial content and recording and executing computer programs and data; television and video monitors; projection screens
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 77438276
Filing Date April 2, 2008
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) Red.com, Inc. CORPORATION WASHINGTON P.O. Box 1389 Eastsound WASHINGTON 98245
Attorney of Record Janet Robertson Kaufman
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

FractureD · 04-10-2008, 11:07 PM

My buddy works for InPhase Technologies here in Colorado; you should check out their holographic versatile discs. They should do the job just right. :) And they should be at NAB this year for some demos.

Joseph Hutson · 04-10-2008, 11:43 PM

What about RedPlay?

Craig W. Bickerstaff · 04-10-2008, 11:48 PM

I think you're getting a little too excited a little too soon.

Eren Ozkural · 04-11-2008, 01:08 AM

I don't imagine Jim & co going into a consumer format war with Sony with their hands so full, right after the format war and with the advent of major online distribution.

Then again, those magic pixies can work wonders...

I dont know the read/write speeds of HVD but if there is a significant increase in speed and stability when compared to hard drives, I can see it being used to feed images/data to the line of RED 4K display solutions.

I like the thinking behind that. No messing about with complex DCI spec conforming, have a REDCINE like software application that checks for compatability/allows tweaks, then it burns your film onto the REDray disk. You just simply put the disk in the REDplay breakout box connected to your 4K projector and away you go!

Craig W. Bickerstaff · 04-11-2008, 03:10 AM

I think that technology like this would be more suited to digital cinema distribution. If it's decided that it becomes the standard and supports all the known audio codecs used in the cinema... Actually maybe audio could be run separately but it would certainly be more convenient.

Joseph Hutson · 04-11-2008, 10:08 AM

Quote:

Originally Posted by CraigWB

I think that technology like this would be more suited to digital cinema distribution.

Maybe so, but anything is possible for the Red Team.

Lexicon · 04-11-2008, 10:57 AM

I think this is in line with some stuff that Jim said in the past about where RED's Digital Cinema technology was going and if such technology could be adapted for home theater usage, he's got a potentially huge cashcow though I don't think it's the right time to put 4K in the home yet with consumers just now making the transition to HDTV at a snail's pace. Then again, we are talking about something coming from a man who has been known to break the fundamental laws of the universe from time to time so who knows where this will go.

Eren Ozkural · 04-11-2008, 06:46 PM

Call me stupid, but I don't see the need for 4K home theatre any time soon. We all know that the size of the screen/viewing distance is an important part of the equation, with many people unable to even benefit from full 1080P at the moment.

Then again, we can adapt personal computer models of development, whereby software/end products are designed to work on unearthly complex technologies, which results in semiconductor manufacturers scurrying along to meet demand...

Joseph Hutson · 04-11-2008, 06:53 PM

Still the #1 factor of Full HD is not size, but price.

If Jim J. can offer a 4K TV for $750 it will be a hit.

View Poll Results: Have you seen any of this information before?
Yes	10	33.33%
No	20	66.67%
Voters: 30. You may not vote on this poll

04-10-2008, 11:43 PM	#3
Joseph Hutson Senior Member Join Date: Jan 2008 Posts: 1,871	What about RedPlay? __________________ Website \| IMDB \| GREYSCALE Movie \| Award Winning Short Film "Leave Me" Facebook

04-11-2008, 06:53 PM	#10
Joseph Hutson Senior Member Join Date: Jan 2008 Posts: 1,871	Still the #1 factor of Full HD is not size, but price. If Jim J. can offer a 4K TV for $750 it will be a hit. __________________ Website \| IMDB \| GREYSCALE Movie \| Award Winning Short Film "Leave Me" Facebook

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04-10-2008, 10:53 PM	#1
Joseph Hutson Senior Member Join Date: Jan 2008 Posts: 1,871	REDRAY 4K the Post-Modern Blu-Ray!!! Has anybody noticed Jim's talk abut 4K delivery, and his commitment to 4K? What good is shooting anything else besides movies, unless the clients SEE it in 4K? The answer IS...REDRAY 4K. Just when Sony has won the format war, another will kick off. 4K on an optical disk looks like a near future. I just found this on the US Trademarks... Word Mark REDRAY 4K Goods and Services IC 009. US 021 023 026 036 038. G & S: Optical and magneto-optical disc players and recorders for audio, video and computer data; blank optical and magneto-optical discs, pre-recorded optical and magneto-optical discs featuring music, text data, still images and motion pictures; televisions; video cameras; digital still cameras; computers; digital satellite broadcasting systems, namely receivers, transmitters and antennas for satellite broadcasting; video game machines for use with televisions; cinematographic machines and apparatus with digital versatile disc functions, namely camcorders with digital versatile disc functions; digital versatile disc players; digital versatile disc recorders; digital cameras with digital versatile disc functions; car navigation systems with digital versatile disc functions; blank digital versatile discs for recording and reproducing audio, video audiovisual, textual, multimedia, photographic and pictorial content and recording and executing computer programs and data; television and video monitors; projection screens Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK Serial Number 77392308 Filing Date February 8, 2008 Current Filing Basis 1B Original Filing Basis 1B Owner (APPLICANT) Red.com, Inc. CORPORATION WASHINGTON P.O. Box 1389 Eastsound WASHINGTON 98245 Attorney of Record Janet Robertson Kaufman Type of Mark TRADEMARK Register PRINCIPAL What do you guys think? This is another trademark... Word Mark 4K REDPLAY Goods and Services IC 009. US 021 023 026 036 038. G & S: Optical and magneto-optical disc players and recorders for audio, video and computer data; blank optical and magneto-optical discs, pre-recorded optical and magneto-optical discs featuring music, text data, still images and motion pictures; televisions; video cameras; digital still cameras; computers; digital satellite broadcasting systems, namely receivers, transmitters and antennas for satellite broadcasting; video game machines for use with televisions; cinematographic machines and apparatus with digital versatile disc functions, namely camcorders with digital versatile disc functions; digital versatile disc players; digital versatile disc recorders; digital cameras with digital versatile disc functions; car navigation systems with digital versatile disc functions; blank digital versatile discs for recording and reproducing audio, video audiovisual, textual, multimedia, photographic and pictorial content and recording and executing computer programs and data; television and video monitors; projection screens Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK Serial Number 77438276 Filing Date April 2, 2008 Current Filing Basis 1B Original Filing Basis 1B Owner (APPLICANT) Red.com, Inc. CORPORATION WASHINGTON P.O. Box 1389 Eastsound WASHINGTON 98245 Attorney of Record Janet Robertson Kaufman Type of Mark TRADEMARK Register PRINCIPAL Live/Dead Indicator LIVE __________________ Website \| IMDB \| GREYSCALE Movie \| Award Winning Short Film "Leave Me" Facebook

04-10-2008, 11:07 PM	#2
FractureD Junior Member Join Date: Mar 2008 Posts: 28	My buddy works for InPhase Technologies here in Colorado; you should check out their holographic versatile discs. They should do the job just right. :) And they should be at NAB this year for some demos.

04-10-2008, 11:48 PM	#4
Craig W. Bickerstaff Senior Member Join Date: Apr 2007 Posts: 865	I think you're getting a little too excited a little too soon.

04-11-2008, 01:08 AM	#5
Eren Ozkural Senior Member Join Date: Dec 2007 Posts: 540	I don't imagine Jim & co going into a consumer format war with Sony with their hands so full, right after the format war and with the advent of major online distribution. Then again, those magic pixies can work wonders... I dont know the read/write speeds of HVD but if there is a significant increase in speed and stability when compared to hard drives, I can see it being used to feed images/data to the line of RED 4K display solutions. I like the thinking behind that. No messing about with complex DCI spec conforming, have a REDCINE like software application that checks for compatability/allows tweaks, then it burns your film onto the REDray disk. You just simply put the disk in the REDplay breakout box connected to your 4K projector and away you go!

04-11-2008, 03:10 AM	#6
Craig W. Bickerstaff Senior Member Join Date: Apr 2007 Posts: 865	I think that technology like this would be more suited to digital cinema distribution. If it's decided that it becomes the standard and supports all the known audio codecs used in the cinema... Actually maybe audio could be run separately but it would certainly be more convenient.

04-11-2008, 10:57 AM	#8
Lexicon Senior Member Join Date: Sep 2007 Posts: 348	I think this is in line with some stuff that Jim said in the past about where RED's Digital Cinema technology was going and if such technology could be adapted for home theater usage, he's got a potentially huge cashcow though I don't think it's the right time to put 4K in the home yet with consumers just now making the transition to HDTV at a snail's pace. Then again, we are talking about something coming from a man who has been known to break the fundamental laws of the universe from time to time so who knows where this will go.

04-11-2008, 06:46 PM	#9
Eren Ozkural Senior Member Join Date: Dec 2007 Posts: 540	Call me stupid, but I don't see the need for 4K home theatre any time soon. We all know that the size of the screen/viewing distance is an important part of the equation, with many people unable to even benefit from full 1080P at the moment. Then again, we can adapt personal computer models of development, whereby software/end products are designed to work on unearthly complex technologies, which results in semiconductor manufacturers scurrying along to meet demand...